This Privacy Policy describes how www.seraicollective.com (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

‎

Contact

If you have questions, need more information about our privacy practices, or wish to make a complaint, please contact us at:

📧 info@seraicollective.com
📍 Ghoshi Warehouse City - Warehouse Number 20 - 23rd St - Al Qouz Ind.third - Dubai - United Arab Emirates
📞 +971 50 883 6072

‎

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, “Personal Information” refers to information that identifies, relates to, or could reasonably be linked to an identifiable individual.

‎

Device Information

Purpose of collection:
To load the Site accurately for you and to perform analytics to improve site performance and user experience.

Source of collection:
Automatically collected through cookies, log files, web beacons, tags, or pixels.

Disclosure for a business purpose:
Shared with our service provider Shopify.

Personal Information collected:
Web browser version, IP address, time zone, cookie information, pages or products viewed, search terms, and interaction data.

‎

Order Information

Purpose of collection:
To fulfill orders, process payments, arrange shipping, provide invoices and confirmations, communicate with you, screen orders for fraud, and—where permitted—send marketing communications.

Source of collection:
Collected directly from you.

Disclosure for a business purpose:
Shared with Shopify and payment/shipping partners.

Personal Information collected:
Name, billing and shipping address, payment details, email address, and phone number.

‎

Minors

The Site is not intended for individuals under the age of 18. We do not knowingly collect Personal Information from children. If you believe a minor has provided us with Personal Information, please contact us to request deletion.

‎

Sharing Personal Information

We share your Personal Information with service providers to operate our business and fulfill contracts with you.

Examples include:

• Shopify, which powers our online store (Shopify’s privacy policy can be viewed on their website)
  
• Compliance with legal obligations, lawful requests, subpoenas, or to protect our legal rights
  
• Using Personal Information

We use your Personal Information to:

• Offer and sell products
  
• Process payments
  
• Ship and fulfill orders
  
• Provide customer support
  
• Communicate updates, offers, and promotions (where consent is given)
  

‎

Retention

We retain your Personal Information for our records unless and until you request deletion, subject to legal and regulatory obligations.

‎

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making that significantly affects you.

Our platform provider Shopify uses limited automated decision-making for fraud prevention, such as:

• Temporary IP blacklisting after repeated failed transactions
  
• Temporary credit card blacklisting associated with flagged IPs
  

These measures do not have a legal or significant effect on users.

‎

Your Rights

‎

CCPA (California Residents)

If you are a California resident, you have the right to:

• Access your Personal Information
  
• Request correction or deletion
  
• Request data portability
  

To exercise these rights, contact us using the details above. You may also designate an authorized agent to submit requests on your behalf.

‎

Cookies

Cookies are small data files downloaded to your device when you visit our Site. We use functional, performance, advertising, and social media cookies to improve your browsing experience.

Cookies help us:

• Remember preferences
  
• Improve site performance
  
• Understand user behavior

‎

Cookie Duration

• Session cookies: expire when you close your browser
  
• Persistent cookies: remain until expiration or deletion (30 minutes to 2 years)
  

You can manage cookies via your browser settings. Disabling cookies may limit site functionality.

More information about cookies can be found at www.allaboutcookies.org.

‎

Do Not Track

We do not alter our data collection practices in response to “Do Not Track” browser signals, as there is no consistent industry standard.

‎

Changes to This Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updates will be posted on this page.

‎

Complaints

If you wish to make a complaint, contact us using the details above.

If you are not satisfied with our response, you may lodge a complaint with your local data protection authority.